The Joys of July
July 5 falls between July 4 and July 6. “Huh?” you might say. Or better still, “Duh!”. But the statement is not as dense as it sounds.
The Delhi government is preparing to roll out the ‘Har Ghar Tiranga 2026’ campaign ahead of Independence Day to promote public participation, patriotism and national unity. Under this initiative, Self-Help Groups (SHGs) across the city have been given an important role, and around two lakh national flags will be produced through these eligible SHGs for the campaign.
Notably, the government aims to distribute more than 15 lakh national flags across the city for the I-Day celebrations.
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Chief Minister Rekha said that the campaign is not just about hoisting the national flag but also an opportunity to strengthen the spirit of patriotism, national unity and public participation. The state government is committed to making the campaign a success through the involvement of every section of society, while also creating opportunities for the economic empowerment of SHGs.
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According to Gupta, the decision to involve SHGs in the production of national flags reflects the government’s approach of linking public welfare initiatives with livelihood opportunities.
She said members of these groups producing the national flag will directly contribute to the making of the Tricolour, a symbol of the nation’s pride and national unity.
Along with earning an income, they will also have the honour of being part of a nationwide campaign, she added.
Around two lakh national flags will be produced through eligible SHGs, identified and organised by the State Urban Livelihood Mission (SULM), Delhi government.
SULM works to strengthen the livelihoods of the urban poor by promoting the SHGs, and creating opportunities for skill development, entrepreneurship and self-employment.
Producing national flags will enable these groups to contribute directly through their community institutions while strengthening sustainable livelihood opportunities.
Chief Minister has said the government’s objective is to advance development and public participation together.
The government has clarified that all national flags produced by the SHGs will strictly comply with the Flag Code of India, 2002, its amendments issued from time to time, the Prevention of Insults to National Honour Act, 1971, and the prescribed technical standards.
This is to ensure that every national flag reflects the dignity, honour and national pride associated with the Tricolour.
Meanwhile, the government will also procure national flags from online marketplaces, as the effort is to ensure that the spirit of the Har Ghar Tiranga campaign reaches every household in the capital city.
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